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Goodbye Google My Business Hello Google Business Profile

Goodbye Google My Business Hello Google Business Profile

by starter-admin | Nov 29, 2022 | Search Engine Optimization

When it comes to ensuring that their company appears in relevant Google searches, savvy marketers and business owners have long known that a Google My Business profile is critical first step.  Recently, however, Google decided to retire Google My Business and...
The Difference Between SEO and SEM

The Difference Between SEO and SEM

by starter-admin | Sep 18, 2022 | Search Engine Optimization

Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are often confused because they both aim to improve a website’s visibility online. However, they are two distinct marketing strategies with different approaches. Here’s a look at the key differences...
Demystifying Google Search Intent

Demystifying Google Search Intent

by starter-admin | Sep 1, 2021 | Search Engine Optimization

Why it’s important for your site to deliver exactly what users are searching for One of the most critical but often neglected aspects of SEO is mapping search intent. Your content can be better than the competition’s in every way but still fail to rank for a...
How Much Should A Business Pay For SEO?

How Much Should A Business Pay For SEO?

by starter-admin | Jun 3, 2021 | Search Engine Optimization

Thinking about your budget for SEO services? It’s projected that digital advertising spending will increase to $389 billion in 2021. And even though digital is the primary marketing channel for many businesses, the question of an online marketing budget can be a...

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