by starter-admin | Mar 5, 2024 | Digital Marketing, Search Engine Optimization
Without question, the internet is today’s go-to resource for fulfilling our information needs. In fact, Google processes approximately 99,000 search queries every second, resulting in about 8.5 billion searches daily. But how do search engines — Google, Bing, Yahoo...
by starter-admin | Jan 15, 2024 | Digital Marketing, Search Engine Optimization
Search engine optimization (SEO) remains one of the most-effective ways of achieving high rankings in search engine results. But as the digital landscape continues to become more competitive, relying on SEO alone is unlikely to deliver coveted first-page results....
by starter-admin | Nov 14, 2023 | Digital Marketing, Search Engine Optimization
Think about some of your recent encounters with the companies you interact with. Not just the good ones, but the bad ones too. For example: The lawnmower you just had serviced and were told was in “like new” condition when you picked it up starts spewing smoke and...
by starter-admin | Oct 11, 2023 | Search Engine Optimization
Google Analytics is an important tool for gathering data from your websites and apps that provide insights into your business, enabling you to make data-driven decisions about your site and marketing channels. Google’s Universal Analytics (UA) collected this data from...
by starter-admin | Nov 29, 2022 | Search Engine Optimization
When it comes to ensuring that their company appears in relevant Google searches, savvy marketers and business owners have long known that a Google My Business profile is critical first step. Recently, however, Google decided to retire Google My Business and...
by starter-admin | Sep 18, 2022 | Search Engine Optimization
Search Engine Optimization (SEO) and Search Engine Marketing (SEM) are often confused because they both aim to improve a website’s visibility online. However, they are two distinct marketing strategies with different approaches. Here’s a look at the key differences...