A Fresh Look for an Existing Site
Bouquet, Mulligan, DeMaio (BMD), a full-service optometry and ophthalmology practice, has served patients from two offices in southcentral Pennsylvania for more than three decades. While the practice has stayed current with vision care technology and has always offered the latest fashion eyewear styles, it was time for a new website.
Looking for an up-to-date design and function for their website, BMD called Fresh Creative for help.
With an eye toward an improved visitor experience, Fresh Creative started by converting the site to an updated WordPress technology and immediately improved the site’s mobile function. The site’s content got an overhaul, too, including vision care information for patients at different life stages, which ties directly to the BMD brand tagline of Vision Care for Life.
To showcase the onsite optical shop – which features styles from the world’s trendiest eyewear designers – Fresh Creative went on location for new photos. We also captured new images of treatment areas, along with staff portraits, to complete the site update.
Refreshed content, new images and improved navigation has provided this highly regarded practice with a new website that’s sure to attract many looks.