Yes, Content Is Still King

Yes, Content Is Still King

You’ve probably heard the saying “content is king.” It’s widely credited to a 1996 essay by Microsoft Founder Bill Gates. And though the statement itself may be a bit worn in 2023, its message remains timeless: Good content plays a big role in a company’s internet...
Marketing in a Web-Centric Universe

Marketing in a Web-Centric Universe

According to Google, more than 60 percent of consumers turn to the web to research products before buying.  So, no matter what product or service your company offers or who you’re targeting with your marketing efforts, if you don’t have a website, you’ll be left in...