by starter-admin | Sep 11, 2012 | News
Press releases used to be simple: a professionally prepared release to the press. It’s just not that simple anymore. Today’s press releases must multi-task like the rest of us, pulling their weight in everything from blog and social media content to...
by starter-admin | Sep 11, 2012 | News
Traditionally public relations or PR was thought of in terms of press releases and earned media: what media placements or coverage did you receive that you didn’t pay to place? Enter social media and suddenly things are not as clear. The definition of Public...