Strategy
Not every marketing challenge can be solved through creative alone. That’s why choosing an agency with a strategic background is key to your organization’s success. Fresh Creative’s experienced strategists work with you to gain understanding of your marketing challenges and offer advice, direction and solutions based on decades of real world business and marketing experience.
Our strategic services include: competitive market analysis, retail analysis (secret shopping), product & service development, target audience analysis, sales & marketing procedural review and social media analysis.
Fresh Creative’s expertise in home/shelter and senior adult marketing is evidenced by our strategist’s
designation as a Certified Aging-In-Place Specialist (CAPS).
CAPS is a certification through the National Association of Home Builders that demonstrates our expertise in
marketing and customer service strategies to effectively communicate with the aging-in-place demographic.
This strategic knowledge is valuable to manufacturers of home/shelter products looking for
direction in developing and marketing products to the aging-in-place population as well as
remodelers, home builders and other aging-in-place specialists looking for marketing expertise
for their services.
To learn more about our CAPS marketing services, visit www.ageinplacemarketing.com.