Armstrong

Residential Ceilings
Metallaire

Luxury Home

Armstrong^® Residential Ceilings, a global leader in the manufacturing of ceiling products, asked Fresh Creative to create an identity program for a new luxury, metal ceiling product. Fresh developed a comprehensive branding campaign including the product name, corresponding logo, retail catalog, brochure, packaging, signage and display. The premiere of Metallaire was a success with ongoing retail sales results through a special order program.

Brand Identity / Packaging / Retail Display / Print Collateral / Brochure

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